As 2017 comes to a close, our experiences in an uneven business climate along with with our expansion of social media & directed digital marketing efforts, mark a turning point for Star Equipment Co., Inc. Manufacturing machinery & related accessories have continued to show slight growth, but the opportunities are fleeting & accelerated because of the internet. We must be more open minded & diligent about where & how our resources are placed & the resultant leads that are generated. Having been at this for 32 years & always trying to be on the cutting edge (it was FAX that was new in 1985!) we have seen many changes & morphs to the way business is conducted & marketed using new techniques, such as these blogs to promote the essence of how the business is conducted.
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